AI Visibility Audit | Be the Answer in AI Search
Does AI recommend your business when customers ask?
Customers aren’t just searching anymore, they’re asking questions. Tools like ChatGPT, Gemini, Perplexity, and Google’s AI Overviews answer millions of Australian queries daily, often naming specific businesses. Our AI Visibility Audit reveals where your business shows up, where competitors do, and what steps you can take.
What does the AI Visibility Audit check?
The audit checks where your business appears on the AI platforms your customers use most: Google AI Overviews, Claude, ChatGPT, Gemini, and Perplexity. We use real customer questions, track which businesses each platform recommends, and compare your visibility to your main competitors.
You receive a clear report covering:
- Your AI Visibility Score is a single benchmark that combines your presence in AI Overviews, how often you’re mentioned across AI platforms, and how accurately AI describes your business.
- You’ll see the exact answers AI gives to your most important customer questions, so you know what potential customers see.
- Competitor comparison. Which competitors are being recommended, how often, and why the AI engines choose them.
- Accuracy check. Whether AI describes your business, services, location, and offering correctly, because wrong answers silently cost you customers.
- Your fix list. The specific, prioritised actions that get you into the answers, from technical setup to the content and credibility signals AI engines look for.
Why does AI visibility matter now?
The way people search has changed more in the past year than in the last twenty. People now ask longer, more conversational questions, and AI often answers them directly, sometimes without anyone clicking through to a website. If your business isn’t in those answers, you’re missing out. High rankings alone no longer guarantee customers will see you.
How is this different from an SEO audit?
An SEO audit tells you how well your website is built to rank in traditional search results. An AI Visibility Audit tells you whether AI engines actually recommend your business when customers ask. The two overlap, but they are not the same: plenty of businesses rank well on Google and are still invisible in AI answers. We offer both, and this audit is where we recommend starting in 2026. Want the full explanation of what AEO means and how it works? Read our [What Is AEO? guide].
What happens after the audit?
You’ll know exactly where you stand and what needs fixing. Some clients use the report to make changes themselves, while most ask us to help through our [Answer Engine Optimisation (AEO) services], starting with AEO Foundations. We focus on technical setup, content, and credibility signals so AI engines can find, trust, and recommend you. There’s no obligation the audit is valuable on its own. TSR designed the AI Visibility Audit based on real changes in how Australians search. We’re already helping business owners go from invisible to recommended, using the same AI platforms your customers use.
Be the answer, not just the ranking.
Each month your business isn’t in AI answers, competitors gain an even bigger advantage. Find out where you stand this week.
Frequently Asked Questions
You’ll get your report within 48-hour after booking. The audit covers 25 customer questions across four AI platforms and compares your business to up to 3 competitors you choose or we identify.
Yes, and you may be surprised by the results. Strong rankings don’t guarantee AI recommendations, because AI engines weigh structured data, entity strength,, and citations differently than traditional ranking algorithms. The audit shows whether your ranking strength carries through into AI answers or stops short.
We check Google AI Overviews, ChatGPT, Gemini, and Perplexity, using Australian locations and phrasing, since answers can vary by market.